I've finished my final logo design for my project I'm currently working on, a clothing/homewear brand. This will feature across the board, for the website, business cards and clothing labels, so I had to get it just right.
I've had a little previous experience with type. I wanted a freehand geometric drawing to make it feel like it hasn't been generated, so the logo seemed like it was designed for purpose opposed to taken from an already made alphabet.
Upon reflection, next time I would print off some letters to use as a rough template, as the curved letters were quite hard to do by hand and it would be easy to lose proportion. They also have to have some uniform aspect to them, so a guide would definitely help. I would also like to find better ways of drawing curves as the last curve of the S on the bottom was especially difficult, so this last chunk I made in Photoshop.
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